DiMarzios and self-distribution
Rico next turned to using Guild humbuckers, but these again required disassembly. Finally, in around 1974, Rico called Larry DiMarzio and asked him if he could make four-lead, dual sound humbuckers. “No problem,” was DiMarzios response, and from 1974 until 1986 (when B.C. Rich began making its own pickups), B.C. Rich guitars featured various DiMarzio pickups.
Perhaps it’s no coincidence that B.C. Rich stopped being distributed by L.D. Heater in 1974 and began distributing itself.
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